I believe in the power of writing and storytelling
I believe good businesses deserve to capture attention from the right people
I believe great marketing can turn attention into customer trust and brand loyalty
I believe businesses can be bolder and better at telling their real stories.
I’m a journalist with a background in television, first as a reporter then behind the camera as a producer and sub-editor. National programs covering hard news, soft news, current affairs and breakfast television. Through it all, I learned from the best in the business about the importance of serving your audience well.
Now I work with marketing teams and individuals, showing how to use a journalism approach to creating valuable brand stories and messages.
As a consultant, I bring fresh eyes and a bigger perspective to your brand voice.
As a coach, I run masterclasses, keynote presentations and mentoring programs (one-off or on-going) to develop the mindset and techniques that bring polish to storytelling.
I believe in stories
I believe good stories told well lead to memorable brand experiences
I believe every business deserves to tell its best stories.